BBA -Entrepreneurship
Philosophy
The Bachelor of Business Administration (BBA) stands out as one of the world's most sought-after business courses, seamlessly integrating academic rigor with real-life problem-solving approaches. This integration ultimately equips BBA graduates with entrepreneurial know-how, positioning them to excel in the realms of business and management. The program's curriculum uniquely blends business and management theories with the practical challenges encountered in day-to-day business operations.
At this academic level, students undergo training that delves into fundamental business concepts. Simultaneously, they cultivate an awareness of ethically and socially responsible business practices. This comprehensive approach molds them into adept team leaders capable of navigating and contributing effectively in a dynamic business world.
Overview
The Westcliff University—Bachelor of Business Administration (BBA) program, offered by the Presidential Graduate School, is a four-year, 120-credit program meticulously structured to cultivate middle-level managers and business leaders. It stands on par with existing courses in national curricula at universities in Nepal. However, this unique Westcliff University degree, conferred by Presidential's, distinguishes itself as an international qualification adhering to global curriculum standards, thus ensuring international recognition while embracing local business and managerial values.
The program's transnational fusion, as envisioned by the School, yields human resources capable of meeting the demands of both domestic and global markets while fostering individual and professional growth.
The Presidential's BBA equips graduates for various managerial roles in both business and non-profit organizations, emphasizing crucial specializations aligned with market needs. Students develop fundamental and practical professional skills across all facets of business, enhancing their decision-making and problem-solving capacities. This undergraduate program also hones individuals' abilities to plan, organize, direct, and control the functions and processes of a firm and organization.
The curriculum encompasses comprehensive instruction in management theory, human resource management and behaviour, accounting, qualitative methods, purchasing and logistics, organization and production, as well as marketing and business decision-making. Noteworthy is the fact that this academic program provides students with a robust conceptual foundation and practical skills in various business areas.
Courses Content
The BBA in Entrepreneurship is crafted to integrate the fundamentals of organizing a small business, addressing the challenges of entrepreneurship, constructing a business plan, engaging in strategic planning, understanding marketing and financial planning, executing plans, examining the regulatory environment, and grasping concepts of social entrepreneurship. The program's objective is to offer mentorship that nurtures innovative business ideas from students, transforming them into successful entrepreneurial ventures.
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BUS 300Foundations of Business3 Credit Hours
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ACC 300Principles of Accounting3 Credit Hours
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ECO 300Concepts of Microeconomics3 Credit Hours
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ENG 315Business Communication3 Credit Hours
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MTH 300Foundation of Statstics3 Credit Hours
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BUS 306Introductions to Business Law3 Credit Hours
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ECO 301Concepts of Macroeconomics3 Credit Hours
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ORG 300Introductions to Organizational Behavior3 Credit Hours
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LDR 300Introductions to Leadership3 Credit Hours
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MKT 300Principles of Marketing3 Credit Hours
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FIN 300Essentials of Corporate Finance3 Credit Hours
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TECH 310Management of Information System3 Credit Hours
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MGT 300Fundamentals of Decision Making3 Credit Hours
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LDR 303Foundations in Operations Management3 Credit Hours
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ENT 300Essentials of Entrepreneurship3 Credit Hours
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RES 300Introductions to Business Research3 Credit Hours
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CAP 400Development of Business Strategy3 Credit Hours
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MKT 301The Necessities of International Marketing & Culture3 Credit Hours
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MKT 302Principles of Advertising3 Credit Hours
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MGT 301Introduction to Sales Management3 Credit Hours
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COM 101Composition 13 Credit Hours
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COM 102Composition 23 Credit Hours
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COM 207Critical Thinking & Research (IST 390)3 Credit Hours
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MTH 115College Algebra3 Credit Hours
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SBS 210Psychology, Motivation, and Decision-Making3 Credit Hours
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HUM 201History of Social Movements3 Credit Hours
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SCI 215Creating a Sustainable World: Technology and Energy Solutions3 Credit Hours
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MTH 120Personal Finance (IST 212)3 Credit Hours
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COM 206Speech, Debate, and Ethics (IST 301)3 Credit Hours
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HUM 231Language, Culture & Power (IST 311)3 Credit Hours
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SBS 220Introduction to Political Economy3 Credit Hours
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PMP 300Fundamentals of Project Management3 Credit Hours
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MGT 303Online Business3 Credit Hours
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ACC 301Principles of Managerial Accounting3 Credit Hours
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HRM 400Principles of Human Resource Management3 Credit Hours
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ENT 401Entrepreneurial Innovation Management3 Credit Hours
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ENT 402Negotiation Theory and Skills for Entrepreneurs3 Credit Hours
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ENT 403Feasibility Analysis for Sustainable Entrepreneurs3 Credit Hours
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ENT 404New Product Development for Entrepreneurs3 Credit Hours
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ENT 405Fundamentals of Entrepreneurial Finance3 Credit Hours
Learning Outcomes
What you'll learn
The Bachelors of Business Administration (BBA) course at PBS encourages students to achieve the following academic and professional objectives:
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Differentiate and discuss the functional components of business – economics, marketing, accounting, finance, law, and management
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Demonstrate effective presentation of business analyses and recommendations through written forms of communication appropriate to the intended audience
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Demonstrate effective presentation of business analyses and recommendations through oral communication of conventions and forms appropriate to the intended audience
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Demonstrate the ability to recognize the need for information, be able to identify, locate, evaluate, share and apply the information effectively to facilitate problem-solving and decision-making
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Illustrate the value of diversity when developing a global perspective
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Use independent, critical thinking, and reasoning skills to identify problems and apply problem-solving abilities
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Employ a sense of ethics and values that can be applied in a personal and professional environment
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Construct and apply aspects of team development and construct for the purpose of solving business problems and attaining organizational goals
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Analyze business problems through quantitative reasoning and methods by obtaining, evaluating, and interpreting the data